Smithfield :: essays research papers

StrategySmithfield Foods is the largest hog producer and pork processor in the world. They produce 5.1 gazillion pounds of meats yearly. Smithfield products ar sold in North America and 25 worldwide markets. These international acquisitions gave the union a strong hold on the market, upgraded manufacturing facilities, and the opportunity for growth. Smithfield began its involution into foreign markets in 1998 when they made their way into Canada, France, Po reduce, and later on into Mexico. Smithfield Foods headquarters are located in Smithfield, Virginia. However, most of the companys operations are found in North Carolina. Their southern location enables them to give lower wages in order to have more competitive prices. The CEO, Joseph W. Luter III refinement was to keep driving costs down in order to increase the sales. They want to continue this trend into the future in order to increase profits. exploitIn 2002, Smithfields sales were 6.6 times where they were in 1993. In a ddition to this, net income was up 50 times the amount of 1993. The company quickly expanded, and in 2001 they raised 12 million hogs. That was 3.5 times the amount of their closest competitor. Expanding the business abroad was essential in the companys growth. In 1995 net income was 27. 8 million. In 1999 net income was 94.8 million. That increase was the direct effect of international expansion. After the expansion abroad, Smithfield also expanded domestically which sent sales rocketing. By 2002 the company owned or leased facilities in North Carolina, South Carolina, Virginia, Utah, Colorado, Texas, Oklahoma, South Dakota, Missouri, Illinois, Mexico, Brazil, Poland, and Canada. In 2002 the net income was 197 million and the company secured its place as the top in the industry. External AuditThere were many external factors that affected the companys performance and were something that needed to be dealt with. Most importantly was the issue of violent in the environment due to th e hog farming. The residents of eastern North Carolina were unhappy with the situation taking place. The smell of the city was beginning to become unbearable and it was affect the lives of many people. The problem did not affect sales and income however it had become an issue of morality. Another external factor that needed to be dealt with was the availability of land to dispose of the manure. According to the reading, the hogs in eastern North Carolina generate 9 million tons of manure each year.

Hard Times †Charles Dickens Essay -- English Literature

Hard Times Charles DickensDiscuss the theme of education in Hard TimesCharles Dickens was a great author of the nineteenth Century and his booksare recognised and loved nation wide. Many people understand themeaning to his books, as they are not just plain fiction. In the novelHard Times Dickens intensely criticises the British schema ofeducation and how it has evolved over the years the 19th Century school of thought of Utilitarianism. Dickens believed this system was afailure, as it changed childrens minds and morals, and it is thisnovel that he attempts to show the horrors that this system hascreated.A principle was formed by Jeremy Bentham, the eighteenth centuryphilosopher, calculating the greatest good for the greatest number.This theory explained that self-interest was the primary motivatingforce behind all human conduct people strived for pleasure and movein vain to avoid pain. Bentham advocated a system of calculation knownas moral arithmetic. This was used whenever a dec ision had to bemake about a particular choice of action, be it an individual deed ora law affecting million. The equation was a simple unrivaled pleasure vs.pain. If all the factors fell in the direction of pleasure for thegreatest number then the appropriate course of action was adopted.However, it failed to take account of the bliss and well-being ofthose who did not belong to the greatest number. It also presumed thatevery human being on earth prized nothing but material values. Thecatastrophes that this pathetic philosophy caused are explored andcriticised by Dickens in the novel Hard Times.The philosophy also emphasised the practical usefulness of things.This meant that art, imagination, pl... ...ildrens education. The grim pursuit of facts is contrasted with the colored and rich life of the imagination as experienced by thecircus folk. When one of them is subjected to the rigours ofGradgrinds educational philosophy her human nature naturally rejectsthe attacks do on it Sis sy Jupe leans nothing from the artificiallyimposed educative processes familiar in the Gradgrind household. Nut,as we see later in the novel, her own essential excellence isinstrumental in educating those suffering from the inadequacies of theGradgrind philosophy.The children are denied the natural pursuits of childhood such asplay, fantasy, fun and entertainment. They are dead as children andare forced, by Gradgrinds system, to become unnatural children. Theyare therefore without essential qualities needed in adulthood and asof this they become in humane.

The Inflence of Rivers and Climate on Baghdad, Iraq Essay -- Environme

The Inflence of Rivers and Climate on Baghdad, IraqThe Tigris and Euphrates Rivers, along with their reaction to the modality, have both helped and hurt Baghdad, Iraq. The rivers provided pathways to other civilizations, allowing Baghdad to grow into the transportation and cultural kernel of Iraq. Its fertile soil, deposited by flooding, provided the area with the ability to become the birthplace of civilization through tremendous agricultural production. Although the flooding of the rivers greatly enhanced the area, it has also had smutty effects, severely damaging food production and the culture of its people.Baghdads geographical location has allowed the city to flourish due to the availability of transportation. The Tigris and Euphrates Rivers have promote trade between societies, enhancing cultural and economic development. Every new development of transportation has helped the expansion of Baghdad, an example being the invention of the steamboat. The relatively fast paltry ships brought significant wealth to the area by permitting more frequent communication and travel to other societies. Less navigable sections of the rivers were later made passable by the establishment of navigation channels. The need for more transportation systems led to the construction of railways, including more than thirty bridges crossing the rivers which connect Baghdad with much of the simpleness of the country.1 Baghdad, possessing vast highways, railways, canals, and an airport as a result of its ease of development by geographic and climatic advantages, is the center of Iraqi transportation.The hot, arid summer climate of Iraq precipitates next to no rain, causing winter rains to significantly increase water levels. The clima... ...ad, occupied Iraq , International Action Center, New York City, New York, 22 November 2004.http//www.iacenter.org/wct_ghazwan.htmAl-Obaidi, Hisham and Toumia, Noor J., History of Iraq, 2004. 2 November 2004.http//www.geocities.com/iraq4everj o/history.htmEating the Iraq Way, 22 November 2004.http//www.settlement.org/cp/english/iraq/eating.htmlOffice of the Iraq Programme Oil-for-Food, Oil-for-Food, 4 November 2004. 9 December 2004.http//www.un.org/Depts/oip/background/index.htmlRailroads, water system Resources, Country Studies US, 9 December 2004.http//countrystudies.us1 Railroads, Water Resources2 Al-Obaidi, Hisham and Toumia, Noor J., History of Iraq3 Al-Mukhtar, Ghazwan, WTI testemony from Iraq Baghdad, occupied Iraq 4 Eating the Iraq Way5 Railroads, Water Resources6 Office of the Iraq Programme Oil-for-Food, Oil-for-Food

Analysis of Burns Poem A Red, Red Rose :: Burn Red Red Rose Essays

Analysis of Burns Poem A Red, Red Rose   A Red, Red Rose, was graduation exercise published in 1794 in A Selection of Scots Songs, edited by Peter Urbani. Written in ballad stanzas, the indite - read now as a poem pieces together conventional ideas and images of admire in a way that transcends the low or non-literary sources from which the poem is drawn. In it, the speaker compares his love first with a blooming rose in spring and then with a melody sweetly playd in tune. If these similes seem the typical fodder for love song lyricists, the second and third stanzas introduce the subtler and more complex implications of time. In trying to quantify his feelings - and in searching for the perfect metaphor to describe the eternal disposition of his love - the speaker inevitably comes up against loves greatest limitation, the sands o life. This image of the hour-glass forces the reader to reassess of the poems first and loveliest image A red, red rose is itself an target area of an hour, newly sprung only in June and afterward subject to the decay of time. This treatment of time and beauty predicts the work of the later Romantic poets, who took Burnss work as an authoritative influence.   A Red, Red Rose is written in four four-line stanzas, or quatrains, consisting of alternating tetrameter and trimeter lines. This means that the first and third lines of each stanza have four stressed syllables, or beats, firearm the second and fourth lines have three stressed syllables. Quatrains written in this manner are called ballad stanzas.   The ballad is a old form of verse adapted for singing or recitation, originating in the days when roughly poetry existed in spoken rather than written form. The typical subject matter of most ballads reflects folk themes important to common people love, courage, the mysterious, and the supernatural. Though the ballad is generally rich in musical qualities such as rhythm and repetition, it often portrays both(preno minal) ideas and feelings in overwrought but simplistic terms. The dominant meter of the ballad stanza is iambic, which means the poems lines are constructed in two-syllable segments, called iambs, in which the first syllable is unstressed and the second is stressed. As an example of iambic meter, consider the following line from the poem with the stresses indicated      Thats sweet / ly playd / in tune.

Wedding Speech from the Father of the Bride -- Wedding Toasts Roasts S

Wedding Speech from the Father of the Bride Thank you for that welcome, I confinent had applause like that since Franks bachelor party in Angels lap dancing clubLadies and Gentlemen, for those of you who dont know me Im Mike, Claires Dad and on behalf of my married woman Angela and I, I would like to welcome you all here today to keep open the marriage of our daughter Claire to FrankI would like to welcome Franks Mum, Margaret, partner Don, sister Helen and husband Simon as well as all our relatives and friends. I know a few have travelled considerable distances to be here. Thank you, its very much appreciated.At this point I would like to mention three important people who are not here today. first of all Franks Dad who died a few years ago when Frank was a boy. Of course I never knew Dave but I have recently seen a photograph and could hardly believe it wasnt a photo of Frank, they were so alike. I believe thats where Frank gets his passion for luxuriant cars and motor bikes fr om.I would also like to mention Claires Grandfather Les, who also passed away about ten years ago. Claire and Les shared the same natal day He doted on Claire and vice versa.And I would like to mention Doris, Claires grandmother, who died just a month ago, she was so looking forward to seeing Claire go down the aisle today but unfortunately she succumbed to her illness.They are all here in spirit and Im sure they are ... ... morning.At our silver wedding celebrations, we brought the box down from the loft, you know the one with the wedding album , order of service sheets etc. I also came across these (produce both L Plates) As I said Im fully qualified now and I was going to throw them away, but then I thought I know who could do with these (give one each to the bride and groom.)Just before I close, ladies and gentlemen, some of you will know my own parents will celebrate their own Golden Wedding in February. My Mother was born Molly Robson and became a Bartle , now fifty years l ater its typical of Claire to turn the inbalance.So ladies and Gentlemen would you please be upstanding the toast is Mr and Mrs Robson.

Wedding Speech from the Father of the Bride -- Wedding Toasts Roasts S

Wedding Speech from the Father of the Bride Thank you for that welcome, I confoundnt had applause like that since Franks bachelor party in Angels lap dancing clubLadies and Gentlemen, for those of you who dont know me Im Mike, Claires Dad and on behalf of my married woman Angela and I, I would like to welcome you all here today to maintain the marriage of our daughter Claire to FrankI would like to welcome Franks Mum, Margaret, partner Don, sister Helen and husband Simon as well as all our relatives and friends. I know a few have travelled considerable distances to be here. Thank you, its very much appreciated.At this point I would like to mention three important people who are not here today. firstly Franks Dad who died a few years ago when Frank was a boy. Of course I never knew Dave but I have recently seen a photograph and could hardly believe it wasnt a photo of Frank, they were so alike. I believe thats where Frank gets his passion for troubled cars and motor bikes from.I w ould also like to mention Claires Grandfather Les, who also passed away about ten years ago. Claire and Les shared the same natal day He doted on Claire and vice versa.And I would like to mention Doris, Claires grandmother, who died just a month ago, she was so looking forward to seeing Claire locomote down the aisle today but unfortunately she succumbed to her illness.They are all here in spirit and Im sure they are ... ... morning.At our silver wedding celebrations, we brought the box down from the loft, you know the one with the wedding album , order of service sheets etc. I also came across these (produce two L Plates) As I said Im fully qualified now and I was going to throw them away, but then I thought I know who could do with these (give one each to the bride and groom.)Just before I close, ladies and gentlemen, some of you will know my own parents will celebrate their own Golden Wedding in February. My Mother was born Molly Robson and became a Bartle , now fifty years la ter its typical of Claire to train the inbalance.So ladies and Gentlemen would you please be upstanding the toast is Mr and Mrs Robson.

Barriers To Communication Essay

A communication barrier or a barrier to communication is anything that interferes with the transfer of think information from a sender to a receiver. This can include anything from static on a radio, preventing the listener from hearing the program, to a third party officious in a conversation between two people.Barriers to communication can retard or distort the message and intention of the message being conveyed which may result in failure of the communication process or an effect that is undesirable. These include filtering, selective perception, information overload, emotions, language, silence, communication apprehension, gender differences and political correctness This likewise includes a lack of expressing knowledge-appropriate communication, which occurs when a person uses ambiguous or complex legal words, medical jargon, or descriptions of a situation or environment that is not understood by the recipient.Psychological BarriersThe psychological state of the receiver wi ll influence how the message is received. For example, if someone has personal worries and is stressed, they may be preoccupied by personal concerns and not as receptive to the message as if they were not stressed. Anger is another example of a psychological barrier to communication, when we are uncivilised it is easy to say things that we may later regret and also to misinterpret what others are saying.Psychological barriers to communication include.EmotionalPerceptualSelectivityEmotionsEmotional barriers is the feelings that prevent you to go through effectively. liking and disliking are included in Emotional Barrier. Both the encoder and decoder affected in emotional barrier.To communicate effectively, you must clearly convey thoughts and emotions both(prenominal) verbally and nonverbally. Many times, emotional barriers on your part or the part of the person you are speaking with may inhibit your ability to communicate on an effective level. Your emotional state may influence your capacity to make yourself understood and hamper your understanding of others.For example you might be emotionally barricade if you are announcing a new policy, giving the first major presentation on job or in a class, writing someone you dislike. bulk may feel indifferent toward you or your subject or show anger against you and your subject.PerceptualPerception is a subjective process. When senses deliver their information to the reception centers of the cortex, they are associated with past perceptions, memories, feelings, thoughts, values, needs, drives, attitudes and other things going on in the brain that are totally unique. The result is a highly individualized way of looking at at things. Perception is understanding of the world around us. Each one perceives the world in his own unique way and interprets what has been perceived in still another unique way and interprets what has been perceived in yet another unique way. When we strongly disagree, we simply say I am s orry, our perceptions appear to be different.For example imagine every one in a company receiving a copy of the annual report. An accountant may concentrate lone(prenominal) on one footnote in the financial statement, a sales person may look at marketing charts, and a public dealings officer may respond only to the quality of the brochure itself each reader received the same data each reader perceived the differently.another(prenominal) example of perception is your boss ask you to turn in a report right away you work late that night because you assume he means as soon aspossible in fact he meant before the end of the week in this case you filled in information.SelectivityThe audience is not able to absorb all the information coming from a variety of sources so the audience pick up information on selectively. The selectivity is affected by timing, context, and the degree of uniqueness of information.

Institutional Discrimination Essay

Sociologists often follow (Merton 1972, p. 20) in defining divergence as the treatment of a functionally relevant posture ( much(prenominal) as dry wash or sex) as relevant for the distribution of some reward or penalty. While legal standards of dissimilitude have changed since the passage of appellation VII (Blumrosem, 1993, p. 110), legal scholars theoretically concur that discrimination involves the desperate treatment of similarly situated individuals because of their sex, race, color, national origin, religion or some other protect characteristics (Belz 1991 Blumrosen 1993, p 50).Diversity is defined as real or perceived difference among people that affect their interactions and relationships. (Bell, 2007). Knowing how to deal professionally with racism and racial discrimination in the workplace is important in managing the situation quickly and effectively and with the least upset possible. In the fiscal year 1997-2008, the United States EEOC standard 28,372 charges of s ex discrimination. EEOC resolved 24,018 sex discrimination charges in FY 2008 and recovered $109. million in monetary benefits for charging parties and other aggrieved individuals ( non including monetary benefits obtained through litigation).Causes Sexism, gender and racial discrimination are more common in the patriarchal societies. The term patriarchy refers to a society where men are granted the majority of social and governmental power. When thought of in this way, the cause of gender or racial discrimination has to do with unequal power where men and people of a particular race are granted more power than others. Institutional discrimination begins with cypherment process.Most jobs, especially the better ones, are not openly advertised. Knowledge of their introduction is usually limited to friends and colleagues of those in power in the institutions, and in turn their friends and associates. Much institutional discrimination results from judgments made on secondary rather t han old characteristics such as educational understate employment history, supervisory experience, age, income, etc. Misconceptions ab give away employment experiences of women of color, particularly black women abound. Black women are often sort as being unwilling to work, preferring nstead to use welfare to support her children (Bell 2007).Consequences Cost associated with doing a poor job by not integrating workers from unlike background and gender could be very high. Organizations that do not value diversity reduce employee relations and also increase the cost of staff overturn. Costs associated with turnover include exit interviews, lost productivity while positions are unfilled and recruiting cost for replacement of employees. Cox, T. , & Blake, S. (1991). Talked about non-resourceful acquisition.Cox and Blake describe an organizations tycoon to attract and retain employees from different backgrounds as resource acquisition. Employees from different backgrounds may inclu de women, people of color, older workers, workers with disabilities and minorities, therefore organizations who do not have diverse workers are not resourceful in acquiring employees. An organization that does not value diversity lacks creativity and problem solving capability. Organizations composed of the same free radical of people, with same background would lack creativity and the problem solving ability of these competitive business environments.Research indicates that groups composed of people from different backgrounds institute with them different experiences that result in greater creativity and problem solving ability. These abilities stem from different life experiences, language abilities, and education that groups composed of different members have. An organization that discriminates or does not appreciate diversity in the workplace lacks system flexibility. System flexibility is the final way that Cox and Blake proposed that valuing diversity provides organizations with a competitive advantage.They debate that women have a higher tolerance for ambiguity than men. Tolerance for ambiguity is associated with cognitive complexity and success in uncertain situations. Other researchers have pointed out womens ability to multitask, successfully handling multiple tasks concurrently. Organizations that discriminate against women therefore lack the flexibility and thus poor turnover. Due to amount of media attention cerebrate on lawsuits and damage settlements, an organization that discriminates in hiring employees from different ethnic groups and cultures might be at risk for law suits.Firstly to find solution to discrimination one has to be aware of ones own stereotypes and biases, making conscious efforts to challenge and address them. Evaluation of current system of recruitment and advance in the workplace is also very important. The current system of recruitment and promotion in a workplace chooses to be examined and evaluated. Occupational hie rarchies need to be examined both to determine the actual content of jobs and to remove barriers to mobility built into such hierarchies which serve to discriminate (Jo Freeman 1970).Not only are efforts to recruit and hire people from diverse backgrounds important, efforts to ensure that they are treated fairly after employment are also critical to successful diversity programs. Managers and professionals should be made to understand the importance of diversity in the workplace. The benefits of diversity is not farfetched, if an organization develops a reputation for valuing all types of employees, it would become known as an employer of choice, change magnitude its ability to attract and retain workers from a variety of backgrounds.Valuing diversity can also benefit organizations in the areas of cost, resource acquisition, marketing, creativity, and problem solving and system flexibility. As a manager or supervisor that is hiring in an organization, pay particular attention to re levant information and ignore irrelevant, race-based stereotypes. This will help to eliminate what is not necessary and help to focus on necessity. Applying sanctions for violation of anti-discriminatory norms by employers is very important to stop discrimination in workplaces.Title VII of the civil adjust act of 1964 (Title VII) prohibits employment discrimination based on race, color, religion, sex or national origin. Federal and state law has expanded the rights afforded employees, giving them greater opportunities to bring claim against employer. The 1991 civil rights act specifically permits both punitive and compensatory damages for most type of discrimination and grants the right to a jury trial for such claim. I will also advice employees if they have suffered an insult, an injury, or a wrong at work to go slowly.Decide what you want to gain. If an apology from your employer would suffice, save yourself the conviction and expense of filling a legal action. Finally in light of societal changes, responsible managers and professionals at all levels should acknowledge the need to reassess the warp of culture and diversity on achieving expected organizational outcome. The deliberate attempt to discover and apply the positive benefits of cultural variation promotes respect and a solemnisation of the value of diversity, whereas perpetuating prejudice fosters narrow-mindedness and contempt.

The Dichotomy of a Feminine Interior and a Masculine Exterior

1.1 IntroductionSpace/architecture is wittingly or unwittingly sexual activityed. Spaces ar either considered female or manlike ( maidenlike or manly being 2 of the larger genders known ) . Spaces frequently get the features of their users. Spaces occupied by adult females are associated with muliebrity and infinites occupied by work forces are associated with maleness. For illustration, in traditional havelis, we had the zenana country and the mardana country. The zenana country was that portion of the haveli where the adult females of the house spent most of their twenty-four hours. Mardana country was that portion of the haveli which belonged solely to the work forces. So of course, the zenana country began to be associated with muliebrity and mardana country began to be associated with maleness. Spaces are gendered non merely base on the user or the usage of the infinite, but excessively based on the handiness of the infinite. We might detect that private infinites are c onsidered feminine and public infinites are considered virile. Spaces are gendered based on their high quality both bit good. Often superior infinites are considered masculine and inferior infinites are considered feminine.In many families, the adult females are restricted to the insides of the house whereas the work forces of the place travel out to gain a life for the household. Therefore, we can presume the inside of the house to hold feminine characters and outside of the house to hold masculine characters. This duality amongst the feminine inside and masculine outside has been compared to nature and civilization, subjective and nonsubjective etc severally. Feminine and masculine are both distinguishable entities. It allow be really interesting to analyze the passage from oneness gendered infinite to another, or analyze the use of goods and services of different infinites and doorsills in segregating two otherwise gendered infinites.transitional infinites are besides ca lled the in between infinites or liminal infinites. Bobby Alexander ( 1991 ) in his book titledVictor Turner Revisited Ritual as Social Changewrites The root word threshold is derived from the Latin word for threshold, and literally means being on a threshold ( Alexander, pg 31 ) . In all contexts, liminal refers to an inter center(a) province or status, an mediate status in which the liminal entity has features of what it is between, but at the same clip is separate and distinguishable from them. It is a infinite which is basically equivocal and is, by definition, the interaction with which is impermanent. transitional/liminal infinites are the porch, anteroom, corridors, courtyards, gallery, stairway etc. These infinites frequently do non hold a distinguishable map like kiping, cookery, analyzing etc, but are frequently experienced merely while traveling from one infinite to another. The features that define liminal infinite include layering, disintegration, blurring, and ambigui ty. They may be the threshold or the point of separation between two infinites but the separation or the passage may be so seamless that it is barely perceived.This newspaper publisher talks about the feminine inside and masculine exterior duality and analyses the function of the transitional infinites in organizing or overthrowing the duality.1.2 Need IdentificationSome infinites are associated with muliebrity and some are associated with maleness. Spaces associated with muliebrity are frequently discriminated against. In traditional houses, infinites associated with muliebrity are non merely discriminated against but are besides segregated from infinites associated with maleness. There is a mans sphere and a fair sexs sphere. There are a figure of factors which lead to this segregation of infinite based on gender, societal secernment of adult females being a major factor. Today, adult females enjoy a comparatively better societal position. This alteration is reflected in the se gregation of infinite based on gender, as in that respect are really few infinites which fall entirely in mans sphere or womans sphere. One could state that thither is no clear mans sphere or womans sphere. The line between the two has become blurred. This thesis aims towards analyzing the duality between infinites associated with maleness and those associated with muliebrity and analyzing the function of liminal /transition infinites and thresholds in organizing or overthrowing the duality.1.3 AimThe purpose of this paper is to analyze the supposed duality between the masculine outside and the feminine inside of a place and understand the passage between the two.1.4 Research inquiryTaking the duality of a feminine inside and the masculine outside, how do we get bundle critically analyzing the function of liminal infinites in either forming or overthrowing the said duality?1.5 AimsFirst nonsubjective is to analyze the duality of interior(a) and exterior as nature and civilization , feminine and masculine, private and public.Second aim is to happen out the factors that lead to this passage from interior to exterior.Finally analyze the function that transitional infinites play in organizing or/and overthrowing the duality.1.6 ScopeThe intent of this paper is to understand liminal infinites. Liminal infinite in itself is a huge subject. Therefore, I have restricted myself to analyzing merely the liminal infinites at place. My research is traveling to utilize lenses provided by gender surveies. The qualitative and the quantitative facet of passage infinites are studied wherever it is traveling to act upon my research from the position of gender. Anything beyond this is out of range of this research.1.7 RestrictionsIt is a survey of liminal infinites throwing visible radiation on the gendered side of the survey. All the work that has been done on Gender and Space, are basically point of views of popular designers and minds. It is accordingly a digest of their pe rceptual experiences and my critical analysis of the same. Merely secondary mentions viz the books are available which are besides non facts but point of views of others, which may be unequal. Discrimination based on gender can be experienced in traditional places. Today, with the alteration in the mentality of the people, the place of adult females has improved. Cases of favoritism based on gender have reduced but they still exist. Spaces associated with muliebrity may non be discriminated against but are still separate from infinites associated with maleness. Because of the parturiency of clip this facet could non be studied in item. There were other restrictions of geographics and resources.1.8 Research MethodologyFirst portion of the thesis trades with understanding the duality between interior and exterior by comparing the inside and outside with nature and civilization, feminine and masculine, private and public. The function of place in understanding the duality will besides be studied in this portion. This portion is traveling to be carried out by reexamining plants of other designer on the topic.Second portion trades with analyzing the passage from one gendered infinite to another. It besides deals with analyzing liminal infinites and threshold in the context of the duality. This portion will dwell of reappraisal of plants of other designers on this topic. It will besides consist of uncomplicated and secondary instance surveies of traditional houses/havelis and modern-day houses. Here infinites of each house would be analysed under assorted caputs such as usage, resident, handiness, location etc. The function of different liminal infinites and thresholds in the house in leaving feminine or masculine character to a infinite will besides be studied.1.9 duty assignment of Case StudySecondary Case Study Rangrez House in Patan, GujaratPrimary Case survey Haveli Mubaraq in Malerkotla, Sangroor territory, PunjabBoth the houses were inhabited by Muslim h ousehold. The comparing of the two instance surveies would hence non hold any major difference based on different cultural patterns. Both the instance surveies have been selected in like climatic zones. Similar liminal infinites and thresholds are therefore likely to be found in both the instance surveies.These traditional houses are so traveling to be compared to a modern house. A modern house in Punjab has been selected in this respect. As a consequence, the points of difference ( if any ) will non be influenced by climatic and geographical characteristics. So, the difference in the function of passage /liminal infinites in segregating feminine infinites from masculine infinites in both the traditional and the modern houses might be collectable to alter in the mentality of people.

Letter to the brazilian government regarding the amazonian rainforest

I am writing to you to express my views and opinions or so the Amazonian rain forest and the counseling its being exploited. I am fully awargon that you, as a government, are being threatened to reduce the amount of trees you cut down from otherwise countries this letter may initially appear to be like those others, but I understand both sides of the argument, although I do strongly believe it is silk hat that we protect the rainforest than destroy it. I do realize that you are desperately trying to develop into one of the worlds more or less economically developed countries.Whilst destroying the rainforest would originally generate a huge income, I understand, the profits would not be as great if the natural resources were to be managed in a sustainable approach in the future. Amazonia will eventually be deprived of its resources at this going rate the effects this will cause will be catchy to resolve. Firstly, Amazonia is a way of life to the indigenous people they have li ved in this rainforest for thousands of years.If you were to destroy Amazonia, these people would be forced to leave their homes as their motherland/habitat would be in the way of loggers, and legal legislations would not permit the topical anaesthetics to stay put, as they do not possess ownership deeds, as you are aware of. This may cause more deforestation, as the tribes would have to find new areas in the rainforest to live others may migrate (sometimes illegally) to other countries in South America or even around the world so they will become more densely inhabit with mostly uneducated Brazilians, as, most of the indigenous people have never gone to school.At present, South America has an increasing population of roughly 371 million people. Notably, the most densely populated countries in South America are Brazil (186,112,794) followed by Colombia (42,954,279), Venezuela (25,375,231) and then Ecuador (13,363,593). Each of these countries are partly covered by the Amazonian Rainforest if it were to be destroyed, a majority of these people would be likely to migrate to another country located in South America, probably a MEDC compared to the others, as it would be cheaper and light(a) to r individually.By destroying the rainforest you would be putting your local civilization in jeopardy, just to key money, in which I would agree, this would improve the countries economy in the unlike future but it does not necessarily make this right. Not merely would destroying the Amazonian rainforest have huge effects on the locals, the consequences of destroying it would make a orbiculate impact. Accordingly, the vegetation of the rainforest accounts for 20% of the worlds supply of oxygen which could be a cause for concern to the native mammals on our planet.If the trees and plants were to be destroyed the CO2 would too cause a great risk being released into the atmosphere, as a greenhouse gas, will contribute massively to global warming. Our descendants w ill indorse from these effects be witnessing flooding and climate changes world long, if you were to act irresponsibly and destroy Amazonia. Can you imagine your children being affected by this global impact? It for certain must defeat the morals of destroying the Amazonian Rainforest in the first place.As you must be aware of, the rainforests natural diversity is huge. Its home to over railway yard different tree species 40,000 plants, 2. 5 million insects, 3000 fish, 1,300 birds, 440 mammals, 430 amphibians and 380 reptiles. Destroying the habitats of the wide variety of these species will cause a majority of them to become extinct, as most send wordt be fix anywhere else in the world. It is because of the equatorial climate in your region of the world that these species exist, and the weather is perfect for them to survive and thrive.The plants, as you will know, oppose the potential in containing undiscovered medicines which puke possibly cure fatal diseases which could be nefit the human civilization forever. This could possibly give you an alternative for making huge sums of money extracting medicines that can cure world-wide spread diseases that will ceaselessly be in demand. yet on the other hand, destroying the rainforest will provide the world many valuable resources like hardwoods and building materials which are imperative in global development.Your country would receive a substantial amount of money as these materials can be used for a lot of practical uses aswell highlighting there world-wide benefits. Finally, destroying Amazonia would provide key professions, such as loggers, cattle ranchers and miners to the local people who seek exercise which requires little/no education. This is important for them as they will be able to afford a better standard of life, in which their family will benefit from. But these people are only, however, interested in their own wealth fare not the environment around them.They simply do not care about th e millions of animals that will suffer from their actions but it is you that can prevent this, or even just change these occurrences. However, this is understandable on their behalf they need money to survive, but the reasons for deforestation are easily outshone by the fact that the rainforest needs to be preserved. In addition, those local people can capably make a comparatively large amount of money if they were to work as an act of sustainable development.Simple farming methods could be taught to the local people, which are efficient in emergence reasonable amounts of produce, time after time these allotments would be placed in selected areas of the rainforest therefore this allows different sections of Amazonia to be protected and local people can be provided with free knowledge and education, to benefit the quality of their produce and its efficiency of being more environmentally clean and effective. Mining companies could be restrained into only being able to mine only cer tain amounts/types of the minerals underneath the rainforest flooring, at different intervals during a year/month.Taxes can be installed on each ore the foreign companies extract, so the country itself would receive extra amounts of money from work they dont participate in, as their own resources are being disposed. Once theses mines have been tire out deprived of all their natural resources the companies must reforest the area, to help repair the damage to the environment. This possible legislation can also be applied to the record industries. The trees cut down should be replaced immediately by the seeds of that species afforestation. This would at least enable the survival of the vegetation in Amazonia in the future.Also once again, it could be acceptable to place a tax on the more expensive tree species which are cut down, which would decrease the companies profits which may prevent them from nifty down so many of them and the local governments would receive this money whi ch could possibly increase their yearly revenue dramatically . Ecotourism will provide employment for the local people, but more importantly boost the economy, just like all of the other sustainable activities, but the difference would be the beneficial improvement to the popularity and write up of the rainforest.Amazonias natural beauty will be appreciated as it deserves, with a minimal amount of deforestation, and a global demand to witness its magnificence, which will always be constant fetching high prices from each tourist. The use of ecotourism could be extended to the creations of national reserves and parks, in and outside of Amazonia which would provide a wide range of employment and the potential to be the most exotic of the worlds national parks, which would make a visit there highly expensive and therefore profitable for the countries.By following these policies, horrific consequences are being prevented and compromises have been put into place to ensure that both grou ps of people, wanting to protect the rainforest and destroy the rainforest are happy with the agreement. If any of these legislations were to be broken then fines could be used to create negative publicity for the companies which could decrease their popularity severely and damage the economical structure. In conclusion I strongly believe that you should try your up-most hardest to protect the Amazonian Rainforest.Whilst you have plenty of sustainable ways to provide your country with resources needed to develop efficiently, your local people can also benefit from the new legislations I strongly recommend you implement. If you were to decide to destroy the entire rainforest, global warming would endanger the world, and for that sole reason other countries would attempt to stop you, creating wars, in order to inevitably save the plant. Your only acceptable reason for cutting down the rainforest is to make money from the large amounts of natural resources you produce.But when the rai nforest would be completely destroyed, you will have nothing that is valuable remaining. Moreover, the profit you would make from the various techniques of sustainable development, in a relatively short time period, at around a matter of a decade, would be greater than if you were to destroy the rainforest entirely. So you could receive a better turn-over from saving the planet, eventually. It is not essential that you totally cut down the rainforest. Destroying it will cause far more arguments and worldwide disgust than leaving Amazonia to provide us with the resources required.

Global Animal Health Market Report Essay

Animal health market mainly comprises of medicines, medicinal hunt down additives and vaccines and caters to both food producing and companion tools. Food producing animals are species for the production of animal protein that embroil cattle (both beef and dairy), swine, poultry, sheep and fish whereas companion animals include dogs, cats and horses. Animal pharmaceuticals account for more than half of the animal health products market followed by biologicals and medicinal feed additives.Economic development and related increases in disposable income, particularly in many emerging markets increasing pet ownership increasing demand for amend nutrition, particularly animal protein increased focus on food safety and need for greater livestock production efficiency are major factors unprompted the animal health market. North America is the largest animal health market followed by atomic number 63, Asia and Latin America. The animal health care industry in Europe is majorly dominated by France, Germany, Spain and the UK. Within Asia, countries like Japan, Australia, New Zealand, Singapore and South Korea are developed markets and are characterized by extremely strict regulations.Demand for animal health products is more in emerging markets like India, China, Indonesia, Thailand, Malaysia and Taiwan. Animal health products are subject to extensive and increasingly stringent regulations. The animal health field is highly competitive with top 10 players accounting for around 80% of the total market in 2011. Major market players include Pfizer, Merck, Merial, Elanco and Bayer. The report analyzes the spheric animal health market, with focus on its major segments. It also analyzes some of the major regional markets, including the US, the UK, China and India. The report discusses the major drivers and issues being experienced by the animal health market worldwide. It profiles the top three players in the global animal health market, along with their business strate gies.By combining SPSS Inc.s information integration and analysis capabilities with our relevant findings, we have predicted the future growth of the industry. We employed various significant variables that have an impact on this industry and created regression models with SPSS groundwork to determine the future direction of the industry. Before deploying the regression model, the relationship between several independent or predictor variables and the dependent variable was analyzed exploitation standard SPSS output, including charts, tables and tests.

Elizabeth Visits GPC’s French Subsidiary Essay

BackgroundThe case Elizabeth Visits GPCs cut Subsidiary is about Elizabeth Moreno who is a key specialist within GPC. She is travelling from the subsidiary in the Philippines to chitchat a nonher located in France. The text is about the cultural differences between disparate countries and people and shows how companies deal with it. GPC has subsidiaries around the human race. Despite all technological advances, person-to-person meetings and on site consolations are used widely. France in particular have regular visits from GPC execs and scientists. The case study highlights the challenges that Elizabeth Moreno got communicating with the French subsidiary manager. To prepare traffic with cross-cultural issues, the companys human research management department gives courses to prepare for foreign assignments. For Elizabeth this contrast is even bigger as she just leaved the Philippines. The text shows that the different language is not the only thing to worry about. There are d ifferent challenges in e rattling country. Also miscommunication is much more than likely to occur among people from different countries or backgrounds than among those from similar backgrounds. Even in the communication style differences can be found.Question 1 swig from your understanding of verbal and nonverbal communication patterns from this chapter, explain what Elizabeth Moreno can do to establish her position in bowel movement of French managers. How can she get them to booster her accomplish her assignment in five days?French managers work quite different than others. They regard power as residing in the person, so employees obedience the position and not the person. French managers have a different relation to their superiors and they do not value the same working ability in a company. In fact they do not even try to learn something about their employees personal lives and their real personality, they even want to be less personal in their working environment. In diff erence to America French do not try to create a relationship to each other at their workplace. They differentiate betweenwork and private live and do not want to mix it together. In order to establish her position in front of the French managers and with her knowledge about their culture Elizabeth has to adopt her managing strategy to be really efficient. She has to think in the French way. In contrast to America it is not very useful to try to become friends with the French managers and employees. They have to respect her position and not her as a person. In order to get authority she has to act like the superior.Question 2What should Elizabeth know about high-context versus low-context cultures in Europe? How can this knowledge help her be successful there?Elizabeth require to know the differences between high-context and low-context cultures when dealing with European countries. It shows the communication between different working and thinking styles. Low-context culture means t hat everything that is need to understand has to be said. When talking to a low-context cultural you have to speak and write as clearly as possible. The communication needs to be much more explicit and rightful(a) to the point whereas a high-context culture is a culture where words and word choices are very important because they can communicate a very specialized and complex message. The knowledge about these two very different communication styles can be very useful in doing business or communicating with people from different cultures. For Elizabeth it might be easy to communicate with the French managers as they are both from a low-context country. (International Management, Pearson, Seventh Edition, p. 136) However, Elizabeth should be very painstaking when addressing to French employees. Too much information leads people to feel they are being talked down too much little information can worry them or make them feel left out. She has to use right words by thinking about wha t they could interpret what she is saying. Because after all, these two are different countries with a different cultural background, even though they are both low-context countries.Question 3What should Elizabeth include in her report, and what should be the manner in which it is communicated, so that future executives and scientists avoidcommunications pitfalls?Elizabeth should include in her report how to deal with French employees explaining how they view authority and they have only a business relation. French managers are also very proud of their thinking ability, they think they got a higher knowledge and deal in a different way with problems. In their eyes they solve them by using their brainpower and not their education. She also has to mention that France is a low-context culture, which is similar to America. When explained the main differences between the two business cultures she should way on explaining the dos and donts in communicating and acting with the French empl oyees.Question 4How can technical language differ from universal language in corporate communications? Explain.Technical language is very different from the every day language and might in some cases be more effective, because it is more precise and easier to understand as there are no two ways in interpreting. For companies communication problems might be very expensive and thats why they try to be as effective in their language as possible. An universal language is easier to understand around the world so most companies concentrate on a very technical language especially when dealing with people from another(prenominal) country or another culture.

Marketing Opportunities

Company Profile BBQfun is one of Queenslands specialty retailers. The BBQfun marking is synonymous with barbeque retailing and is built on the buckram foundation of shell outing barbeques and offdoor life-style itmes to Queensland consumers since 2009. BBQfuns product range is primarily focussed on barbeques and outdoor lifestyle products, incorporating both topical anesthetic and beta goods. BBQfun ope pass judgment two store in Queensland, one in Brisbane and one at the Gold Coast. BBQfun provides to node great value products, resplendent client helping, continuously procession and innovation and is trusted by more than 10,000 nodes in Queensland. spatial relation analysis The retail market changed over the last few years, it became more rivalrous than ever before. and so consumer barter foring patters changed as well. BBQfun subjoind they market share until 2010 steadily to $10m. Since 2010, sales dropped dramati bird mobilisey because of changes in the retail m arket, technology and changed consumer behavior. BBQfun has mode regularize pricing, extensive and high- fictitious character product range, excellent client service and offer ternion year product guarantees as only one in the market.BBQfun has identify the basic market take aim is for quality, motiony and unique outdoor lifestyle items. Market characteristics Queensland has a population growth of 5% (2. 5% in 2012 ABS) annual. New homes buyer and renovated houses growing steadily from a base of 50,000 per year. Unfortunately the low unemployment rate of 4,7% grow to 5. 4% in 2012 in Queensland. Therefore Queensland has now the second highest rate in Australia. BBQfun is tar chooseing the geographic constituent of Brisbane with a chalk up population of 2m people and to a fault the get off area with a radius of 30km around the store.The aimed total targeted population is estimated at 450,000 people. Typical customer are males and females, age between 20 and 50 years. Amongst them is a high number of young professionals who working in the CBD of Brisbane and having completed under-graduated or post-graduated studies. The average liquid income is over $70k. Market needs BBQfun has identify the basic market need is for quality, fashionable and unique outdoor lifestlye items. Customer requirements Consumers like to declare a unsubtle range of different products and options.The store should be easily entre-able with a minimal inconvenience for the customer. BBQfun has a great reputation for customer service which is always valued by consumers within this market. Consumer asking for price transparency to compare with competitors and payment plans. Products with warranty increasing consumer popularity. Market trends The trends in the market leads to quality, uniqueness and wider weft. Consumers who are in search for high quality items learn to appreciate value over price. Consumers like to have a vast selection or high novelty of products with varying pr ice ranges.They are also looking for specialistic products which stand-out from the mass-productive crowd. Market Growth In 2009 the discipline outdoor lifestyle market opened 3 one million million million dollars with an estimated growth of at least 6% over the next few years. Research demonstrates that consumers provide be having a greater disposable income within the virtuous future with the assumption that on average two persons will be living under the same household. The economic forecast also states that interest rates will stay steady and will have no effect on disposable income. There is also an increasing popularity of T.V lifestyle programs which provides free-merchandising to BBQfun. The market trend also shows that consumers are interested in high quality imports that remain affordable. Market Competition There are three major existing national competitors The Yard, BBQs R Us and Outdoorz. The Yard is only become a scourge to BBQfun if the argumentation decision to enter the e-commerce market. Advantageously, The Yard does non trade in Queensland and currently has no trade promotional actions. each of their products are good quality, Australian-made but highly priced.BBQs R Us is definitely a threat competitor who has a broad range of outdoor lifestyle products. Their main focus is on cheap imports and on already established markets. They have a strong switching segment which is highly valued by consumers. However, their trading is mainly based in Adelaide and Melbourne which service our market-share in Brisbane. BBQs R US are considering on entering the e-commerce market. Outdoorz has Australian-made outdoor lifestyle product with good value prices making them highly competitive to BBQfun.They have a few stores dictated in e very(prenominal) major city and the quality of their products range from low to medium. Alike BBQs R Us, Outdoorz has a strong focus on their re come forthment segment. They are gaining market strength in Brisban e and have a large advert budget. If Outdoorz considers e-commerce market strategies, they will become a major threat out of the three. BBQfuns local tilt are mainly independent retailers. Our local competitors have products ranges that varied according to the owners preferences. They mostly sell Australian manufactured goods with an average item sale of $250/piece. in all these independent retailers have a market share of 48% and a growing rate of 8% per year. Situation analysis summary BBQfun trades on a highly competitive growing market. Competitors fighting hard for every single market share. BBQfun is in a luck situation to enter a niche market with only a few competitors and has also great potential to expand national wide. BBQfun has pretendd an outdoor lifestyle range which is differentiated and superior to competitors. They offering a high quality range of products which rat upume designer john see and test in stores.BBQfun offered to customer around great deals such as flexible payment plans, three year guarantee which is unique in the market, broadest range of products in the market, expert and friendly customer service and the most remarkable services that are better than anybody else. The marketing dodging will show how BBQfun squeeze out convey advantage of this situation and increase significant they market share. Marketing strategy The advertising budget is $180k for the year 2012. The marketing campaign will mainly focus on print advertising such as magazines, direct mails and local unfermentedspaper.It is also consider a radio advertisement. Previous years showing a high increase of sales after publishing articles in the BrisNews magazine. That will be consider as the most thriving strategy. The aim of the marketing strategy is to increase the loyalty customer from 10,000 to 16,000 and to establish a stigma recognising in Queensland so that two out three people recognise BBQfun. BBQfun like to increase they growth rate at at l east 10% within the next year and continuously growing the gross profit margin. Target marketThe target market is divided in three segments new builds, renovations and replacements. A customer survey shows that BBQfun most loyal costumers are new builds. These group present 30% out of all costumers. All three segments groups are willing to buy online and pay for delivery. New builds are service, quality and price focus as well as loving to buy Australian made. They are loyal reader of the BrisNews magazine. Renovator normally living in other parts of the coun accent and for them is service and quality the more classic than price.Those consumer are loyal to print and online version of the Aspire Outdoor magazine. Replacement costumer are different. they love to support australian jobs and looking for good quality as well. Costumer service is not so important than price. These group are reader from BrisNews magazine as well. Marketing mix BBQfun pricing strategy is comparable prices for comparable quality. The value and quality are more important than the price but this will be backed up with a three year guarantee. BBQfun has two stores in Queensland which can be easily access and has large car parking arrangements.The most successful campaign will be ads and insert in the BrisNews, this along will reach 40% of loyal costumer, as well as informal articles and reviews. In-store promotion will take place and competitions with prizes to exotic destinations. BBQfun philosophy is customer is king whatever needs to be done to make the customer happy must occur. This creates a loyal costumer base and those costumer are happy to recommend BBQfun to friends. Marketing strategy summary The aim is to build such a good reputation and brand awareness that BBQfun will be position as the premier outdoor lifestyle store in Queensland within five years.The marketing strategy to reach that aim is to first create customer awareness regarding their services offered, gird that cu stomer base and building costumer loyalty and referrals. The message BBQfun will go past is that BBQfun offers the widest, most exotic, easy access outdoor lifestyle products in Brisbane. Marketing methods direct mail, ads and inserts in BrisNew magazine and flyers in the letterbox. The marketing mix will send out messages to consumers about the excellent high quality products with a three year guaranty which is unique.Its necessary to let consumer know the stores are easily getatable and there are lots of car parking available. This will happen through ads, inserts and article in BrisNews magazine, followers the BBQfun philosophy customer is king. probable new markets Export markets One of the first questions is to ask which country or countries do BBQfun exporting to first? Should BBQfun start with the USA, universe the largest of the English speaking, common fairness based countries? Or perhaps the UK, because BBQfun is familiar with the culture and the customer?Or mayb e BBQfun should crownise on the Chinese prospect, because its the highest growth market? The selection of BBQfuns first export market needs to be based on a well crafted pre-export plan and a carefully developed score of criteria. It needs to include a delicate balance surveying multiple initial market opportunities against BBQfun current level of resources, experience, and desired short and long-term line goals. Only then can BBQfun commence the culling process that kick upstairs the business into the handful of optimal markets BBQfun can consider initially exporting to.No familiarity can expected to ace their first attempt in exporting to a new market. Consequences offailing in a market can be damage both short-term and long-term. Short-term consequences are better known, such as the waste of resources and time, hazard cost, and cash-flow. In particular, is the flow-on damage these consequences can cause to your interior(prenominal) business in the form of distraction an d cash drain, and the general apathy that can then develop towards establishing new export markets going forward.But it is the long-term consequences that are lesser known and under appreciated, in particular for companies who are try to build a sustainable and valuable brand or reputation, with the view to selling their brand or company down the line. One is the penalty in valuation BBQfun may incur when the time comes tosell your brand or services. Large acquirers, in particular multinationals who have a presence in several of your target export markets, may not pay BBQfun the same value for an unsuccessful export market that they may pay you for your booming home(prenominal) one.The following are just some of the benefits of exporting depending upon BBQfun export strategy BBQfun may have access to overseas capital to fund your business growth in addition to the benefits of greater volume exporting to the other hemisphere can greatly assist to smooth out the normal peaks and tr oughs of supplying the domestic market there maybe residual markets overseas for products and services that are in decline in the domestic market The mere process of overcoming the numerous hurdles of exporting can sharpen BBQfuns commercial acumen and improve your business sustainability.Maximise exporting benefits BBQfun domestic business operations can also derive significant benefit from developing overseas markets as follow Exposing BBQfun products/services to overseas competition forces BBQfun to compare they product offering and in so doing BBQfun may enhance they product or service to be more competitive. This can assist BBQfun competitive edge in their domestic market by either increasing market-share or improving marginor in preventing overseas competitors competing in their market.As BBQfuns product may need to be enhanced to market overseasso may they marketing message and materials. Different markets require information presented in different ways (in addition to using new languages). The information gained this way can provide a reach stream of innovative introductions into BBQfuns domestic market. To successfully access export markets may require changes to internal systems and processesall of which can/should be used to enhance service delivery in the domestic market.Typically expanding into export markets requires bringing additional skills into the business and this can be achieved through training, hiring qualifies staff or outsourcing support. Is BBQfun export ready? Notwithstanding the above developing overseas markets is not for the faintheartedpenetrating new markets with different languages, cultures and currencies requires time, skills, concerted effort and cash (working capital). If done incorrectly chasing export markets can potentially negatively impaction the domestic business.The first step is to evaluate your readiness for export. To address this question you must answer the questions Does BBQfun has or can get access to appropr iate skills? Does BBQfun has the skill now (product or service delivery) to service export markets? Is that capacity scalable, what are the limitations? Will developing export markets draw resources, skills, money and capacity? Typically export markets involve a longer payment cycle and a reduced margin plus volumes can be significant.Can BBQfun fund this additional working capital or can it source the appropriate funds? Has BBQfun researched target markets in depth and been able to identify how the value proposition of they product or service differs from local and other international competition? BBQfun has great potential to expand to foreign markets. Marketing opportunities Business development strategies seek to match marketing opportunities to the organisations resources (what it can do) and its objectives (what management wants to do).It is useful to have a framework for thinking about the broad kinds of marketing opportunities we seek to find. The Ansoffs model is one of th e best tools for organisations to develop market and product expansion strategies. pic All organisations must find new attractive marketing opportunities to grow. But the challenge lies in determining which marketing opportunity offers the most long-term success. Marketing mix Product New products have been introduced and some discontinued. BBQfun offered australian made and imported products with the focus of australian made.This is a irresponsible balances on current demands of customer. This means customers getting a wider range of different products and they can decide on quality and price. Price Price is an important part of a retail marketing mix. If BBQfuns customers cannot afford the products, they are unlikely to frequent your store. Most of the products in BBQfuns store should be in a comfortable range for their target audience base. To get this information, BBQfun will need to perform an audience analysis to get an idea of median income and spending power.To create a sen se of desire and to give an option for a splurge, BBQfun can also sell some itmes that are priced just out of your target customers normal price range. Place In retail, the design of the store and the way BBQfun present their products is an important part of the marketing mix. The display should fit BBQfun flesh so that customers encounter a cohesive experience. In a high-end retailer, products are often placed father apart to create a sense of scarceness and exclusivity in a computer store, display models are set at waist height to allow testing.Placement can help bring certain products to perplexity and invoke itmes BBQfun want to sell more of. Promotion Promotion is the most recognisable part of the marketing mix. It involves all of the marketing activities BBQfun does to let their customers know about the products they offer. For a retail outlet, BBQfun capacity advertise in newspapers and on the radio, start a social marketing campaign, use marketing emails, hand out flyer s or plan grand-opening events. BBQfun promotional campaigns should be targeted to they customer base.Choose publications that they read, stations they listen to or watch, and copy or graphic design that will resonate with them. ecommerce Australias bricks and mortar retailers have been doing it tough of late. But then, it is getting hard to remember a time when they werent. But while news reports are filled with stories of companies such as Borders, Blockbuster and Premier Retail closing stores, many of Australias online retailers are going from strength to strength. But with competitors just a click away, they also know that staying leading of the game in online retail is a never-ending race.Different research showed that three quarters of Australias online retailers planned to increase their investment in technology in the following year, spending more on core systems, mobile solutions, back office integration, and multi-channel retail strategies. Which ultimately should benefit consumers in terms of range and service. Business-to-Business marketing B2B marketing is about meeting the needs of other businesses, though ultimately the demand for the products made by these businesses is likely to be driven by consumers in their homes.Put very simply, business-to-business marketing is the marketing of goods and services to businesses in order to keep those companies operating. The biggest balances between business-to-business and business-to-consumer marketing are the types of goods and services being marketed and the types of entities the goods and services are being to marketed to. B2B marketers promote goods and services that will help other companies run. Some of the things businesses produce for other businesses include equipment, components, raw material, processing services and supplies.In addition, because B2B marketers target only other companies, they have a significantly more targeted market than business-to-consumer marketers. Even when marketing v ery specific products for a fairly small subset of individuals, the latter type of marketer has a far larger audience than the former. Many B2B marketing is driven by costumer demand. If there are no consumer to purchase a product, there is no reason for a business to exist in order to make it. If that business does not exist, it will obviously not need the products and services offered by another business.Also, the goals of businesses and consumers are often the same. When choosing a company for goods and services, most consumers and businesses will make a decision based upon price, quality, delivery time and their history with the business. early(a) considerations might be the availability of the product or service and the quality of customer service if something goes wrong. B2B marketing is currently one of the fastest-growing areas of marketing. As technology brings more businesses together, companies are beginning to court each other far more aggressively.And as technology mak es the world a smaller place, it becomes more important for marketing and sales professionals to understand and implement the principles of B2B marketing. Direct marketing Direct marketing is a channel-agnostic form of advertising that allows businesses to communicate straight to the customer, with advertising techniques that can include text messaging, email, interactive consumer web targets, online display ads, fliers, catalog distribution, promotional letters, and outdoor advertising. Direct marketing messages emphasize a focus on the customer, data, and accountability.Characteristics that distinguish direct marketing are Marketing messages are addressed directly to the customer. Direct marketing relies on being able to address the members of a target market. Addressability comes in a variety of forms including email addresses, mobile phone numbers, Web browser cookies, fax numbers and postal addresses. Direct marketing seeks to drive a specific call to action. For example, an a dvertisement may ask the prospect to call a free phone number or click on a link to a website. Direct marketing emphasizes trackable, measurable responses from customers regardless of medium.Direct marketing is practiced by businesses of all sizes. A well-executed direct advertising campaign can prove a positive return on investment by showing how many potential customers responded to a clear call-to-action. General advertising eschews calls-for-action in favor of messages that try to build prospects emotional awareness or contractment with a brand. Even well-designed general advertisements rarely can prove their impact on the organisations bottom line. Direct marketing is attractive to many marketers because its positive results can be billhookd directly.For example, if a marketer sends out 1,000 solicitations by mail and cytosine respond to the promotion, the marketer can say with confidence that campaign led directly to 10% direct responses. This metric is known as the respon se rate and it is one of many clearly quantifiable success metrics employed by direct marketers. In contrast, general advertising uses indirect placardments, such as awareness or engagement, since there is no direct response from a customer. Marketing opportunities summary and recommendations Direct marketing campaignBecause of a limited marketing budget it is recommended to continue the already successful direct marketing campaign. BBQfun can prove a dramatic increase of sales immediately after articles in BrisNews were published. BBQfun might think about to do the same for the Gold Coast store surrounding area. It is also important to continue with targeting the locals living around the stores with direct mail, flyers and local advertising. The advantages for BBQfun using direct marketing are clear Direct measurement of success move 1000 mails, response is 200 = 20% direct response, sending emails, BBQfun can monitor open rates and click rates.BBQfun can use this through offerin g specials to consumer. Measuring results by product line, use historical data. If BBQfun usually sell 1,000 units of a particular product a month, and during the campaign response period they sell 1,050, BBQfun has an indication of effectiveness. (When using historical data, be sure to take seasonal variations in sales activity into consideration. ) Specific targeting directly sending information to individuals, BBQfun can specifically target the demographic they wish to reach. This can enhance response rates as the information is relevant to BBQfun.This also gives BBQfun the opportunity to personalise each interaction, such as addressing emails with the name of the customer or individual. showy and quick production depending on which form of direct marketing you select to use, it is generally cheap and quick to produce. Email campaigns, for example, have little cost, do not take much time to create and are delivered to peoples inboxes instantaneously. Potential to build list of p otential or existing customers if BBQfun regularly engage with potential or existing customers, they can build a database of contacts for future use.This makes targeting even easier for future marketing campaigns, giving BBQfun a pool of prospects to market to. The network has made it easier for marketing managers to measure the results of a campaign. This is often achieved by using a specific website landing page directly relating to the promotional material. A call to action will ask the customer to visit the landing page, and the effectiveness of the campaign can be measured by taking the number of promotional messages distributed (e. g. , 1,000) and dividing it by the number of responses (people visiting the unique website page).Another way to measure the results is to compare the projected sales or generated leads for a given term with the actual sales or leads after a direct advertising campaign. e-commerce campaign We are living in the Information age. Internet has changed o ur lives and these changes are irreversible. The more people get on to internet and search for information, the more opportunities begin to develop for e commerce. There is no choice for BBQfun but to get on to the e-commerce way. Advantages of e-commerce Internet being a world wide web, opens up the world as a market to the businesses.Businesses can reach out to millions of customers in an instant which is not assertable in any conventional mode of marketing. One of the most significant advantages that e- commerce offers is the cost. The cost of marketing online across the globe is minuscule when compared to the actual cost of marketing in the conventional ways. The cost per transaction works out to be very cheap. E-commerce promotes paperless offices and processes thus contributing to savings in terms of resources too. And also looking at e-commerce from a marketing perspective brings the product or the service closer to the customer.It enables the customer to view, read, downloa d and experience the product. The other significant difference from conventional marketing is that the online marketing enables the marketing company to customise its sales pitch or product offering to the customer. As against the conventional modes which target consumers and markets at large, with internet marketing and E Commerce it is possible to target every single individual making it more personalised and customised offer. Ways BBQfun can measure the success of they e-commerce siteNumber of orders processed through the site this is an simple metric to measure on a weekly or monthly basis. game the results on a graph and it is easy to see how orders flow through the site and how quickly they e-commerce presence is growing. Number of customers using the site measuring how many people have registered to use or are using an e-commerce site demonstrates adoption of the channel and the credibility and usability of a site. This metric is a critical e-commerce measure for a brand new site or for a company expanding into the world of e-commerce for the first time.Average cart total analyzing the average cart totals and whether the totals are trending up or down will help BBQfun qualify the success of their site merchandising and promotional efforts. When average cart totals spike, BBQfun can figure out why so that you can repeat a successful promotion in the future. Cart abandonment rate the number of carts that are abandoned on the site is a clear indicator of how the site is performing. Taking a closer look at exactly when customers bail out will tell BBQfun where the hassle is and keeping tabs on abandonment rate will help BBQfun fix issues before they become major problems.Percentage of total revenue when looking at the total revenue, what percentage is attributed to e-commerce? Measuring this percentage periodically will give BBQfun a sense of they overall adoption rate and the success of the site. These and many more advantages make obvious BBQfun sense f or to market their products and services online. Both marketing strategies will increase the sales figures and the market share, grow the business, strength the reputation of BBQfun and give BBQfun the opportunity to expand to national and international markets as well and everything with a low budget.Sales prediction Least squares method Year Sales (y) Coded time (x) XY X2 2012 11,000,000 1 11,000,000 1 2013 12,000,000 2 24,000,000 4 2014 15,000,000 3 45,000,000 9 2015 Total ? 38,000,000 6 80,000,000 14 Mean xy 12,666,667 3 4. 67 b = 80,000,000 ( 3 x 3 x 12,666,667 ) = ( 80,000,000 114,000,003 ) 14 ( 3 x 4. 67 ) = (14 14. 01 ) b = 34,000,003 0. 01 b = 3,400,000,300 a = 12,666,667 ( 3,400,000,300 x 3 ) = 12,666,667 10,200,000,900 = 10,187,334,233 y = a + bx Sales prediction for 2015 is $ Apply marketing opportunities to BBQfun E-commerce marketing Entering the e-commerce market is essential because of the change with technological advancements where most organi sations and businesses are deciding to follow the trend. E-commerce marketing will help expand BBQfun to sell products internationally and nationally and make new markets and target audiences dis manageable. This will result in financial growth with new sales and consumers.BBQfun already has existing retentiveness places therefore are logistically prepared to enter the e-commerce market. BBQfun stock regulations could be managed in the future in respect to sales and marketing research. E-commerce strategies will help with discovering new markets and new target audiences. There are no real costs involved where delivery can be paid for and managed by the company. However, website design, management and IT solutions will have some cost. The website design will need to incorporate yellow colours or bright summer-time themes.Yellow itself is a neutral colour that will collecting to both our male and female consumers. The website needs to be written concisely and in easy terms. After su ccessfully applying e-commerce marketing strategies the next step is to cover B2B marketing in order to achieve brand recognition and increase sales. B2B and e-commerce marketing strategies both align with BBQfuns business strategies and therefore assist the company in reaching aims. Direct marketing BBQfun already has implemented a direct market strategies through direct mail and local adversing in the BrisNews magazine.Most successful campaign was getting articles written in the BrisNews magazine where BBQfun experienced immediate sales after the articles were published. BBQfun should build on this strategy further by trying to get more publications with popular outdoor lifestyle related magazines in printed and online formats. Where these publications need to be highly tailored to the target audience. Expansion in the direct mailing program to a national level will expand the business further and increase customer loyalty and reputation.There is low cost link in expanding the di rect marketing segment where distribution, flyer/advertisement design and article placements will increase subtly. All flyers, mail and online material will need to aligned with the corporate design. The corporate design apparent in direct mailing will present a young, refreshing, exotic lifestyle to appeals to our target audience. All suggested strategies applied to BBQfun will lead the company to be a strong/healthy growing business and national and international recognized.

The Importance of Learning to Play a Musical Instrument

Secondly, it helps build your team skills and your social skills. Finally, music helps stretch your knowledge of cultures. These reasons are just the tip of the iceberg. Music is the glue which helps connect us all. Firstly, Imagine a wonderful combination of notes and sounds, calming throng down. It helps take away(p) e realones troubles. A combination of notes that relaxes you and allows you to float away with the sounds. A combination of notes that everyone can enjoy. Melodic music is like a calming stream and is a great stress relief.Many people enjoy coming home and matching on their means and unwinding by and by a long and stressful day. Music also helps you learn, not only patterns and rhythms, but maths and other enlighten subjects as well. It has been proven that students who participate in a music program score highschooler on tests and do better in school. It doesnt matter if the students are in primary school, middle school, or high school, as the results are the same throughout all years of schooling. According to a study through with(p) tit year gs, some students played the Plano and keyboard, while other students did not.The students who participated In playing the Plano and keyboard scored 27% high In math tests than the students who TLD participate In learning the Instrument. Another study with high school students who took the Stats showed that students with roll in the hay in music performance and music appreciation scored higher, by up to 63 points, than students with no arts participation. There are multiple studies that prove time and time again that music programs are very valuable and beneficial for students. Secondly, music helps build your team skills. Team skills are a very of the essence(predicate) in life.Whether Its playing a sport, or having to do a Joint project at school, everyone, at some stage will have to be part of a team. Playing an Instrument requires you to clear with others, so your music sounds good. In a band or orchestra setting, you must learn how to cooperate with the people around you. Also, In order for a group to make beautiful music, each player and section must learn how to listen to each other musical instrument leads to the potential chance of creating or Joining a group or and. Performing and rehearsing together may lead to you becoming friends.The beingness of music opens doors that commonly wouldnt be open to you. It provides the fortune to go to places and meet people that you may not have had the chance to meet before. Its very common for people to gain lifelong friendships through musical activities. Finally, music helps you understand other cultures. Often music reflects the environment and times of its creation. Therefore, you learn a florilegium of music types such as classical usages, folk music, medieval, and other genres. Music itself is history, and each piece usually has its own background and storyline that can further your appreciation of other cultu res.Music can include a range of different instruments, from all over the world. When you are listening to music from another region, you may keep an eye on some things that seem odd. Whether its a different language being spoken or sung, or an instrument like tapping sticks that you may have never heard before, every song has a part of its country included into it. After all, music makes the world go round. In conclusion, todays world is one of rapid proceeds and development in all areas, be it technology, population, or any number of things.A well-rounded education is necessity for equipping students with all the skills necessary to fare well in modern society. A strong strain on the basic core areas of reading, writing, math, and science are a must, but music should be as well. This way more students will learn to love music and will carry on the tradition of making music for the world hear. Not only can music better prepare students for successes twain academically and ref erentially, but it can also become the base for a memorable, happy, and involved social life.The in store(predicate) of this planet lies in the hands of the students are we going to poorly equip them by denying some of them the opportunity to experience and learn from music or are we going to prepare them for success and let them play musical instruments? Whether you are poor or rich, young or old, smart or dumb, music unites us all. If you are not playing an instrument, I suggest you go and start learning one. Are we rightfully going to deny that playing a musical instrument is important?

Emily Dickinson’s “A Certain Slant of Light” Analysis Essay Essay

In her poem, T heres a certain run of softly, Emily Dickinson uses metaphors and imagery to convey the receiveing of solemnity and despair at winters twilight. The slanted light that she sees, is a metaphor for her battle with depression. Anyone who is familiar with Dickinsons background will have a break down understanding of what she is trying to say in this poem. Dickinson was known as a recluse and spent close of her life isolated from the outside world. The few people that she did come in contact with over the historic period are said to have had a major impact on her poetry. Although, her main muse of her lean seems to be despair and internal conflict.Whats interesting about the poem is that Dickinson uses metaphors to describe depression, as comfortably as religion. It is clear that the poet in head for the hillss to highlight the light in the afternoon with its heaviness and solemnity. The time of year that the poet is describing is winter, magic spell the time of da y is twilight, or the afternoon, as said in the poem. Often times, and how Ive interpreted it, the season, gain the time of day lavatory be considered a metaphor for death. In Dickinsons, theres a certain slope of light, she used a metered rhyming scheme that follows the pattern of ABCB. Since the poem uses rhyming, its closed form. There are four stanzas that almost have a hymn-like rhythm. Its unclear if that was intentional or not due the religious metaphors within the stanzas.Dickinson used trochaic and iambic meters through out the poem. She excessively used stressed and unstressed syllables. The opening line of the poem, states the title and at the identical time, introduces what the poem is basically about. The poet goes on to say that the winter light, which slants in through the windows, weighs upon the speakers soul like the Heft of Cathedral tunes. Organs, with their quadruplex pipes, strike ears and fill Cathedrals with a sound that often parts you with a li fe of unwelcome solemnity and grandiosity. This can pop off listeners with an overwhelming feeling that lays heavy in their being.The image of winter, as well as the electronic organ music, adds gloom to the poem. Theres a sense of anguish that the speaker is feeling and you believe that a certain slant of light might connote hope, but not even sunshine on a winter afternoon could bring happiness into the speakers life. Winter itself is a type of death and decay, opposed to summer, which is characterized by sunshine and joy. Like the Cathedral tunes, the light reminds her of desolation. The feeling of despair is transported into an auditory feeling, which is where the organs come in. The word heft has two meanings, weight and significance. It can refer to the cathedral tunes, and also the speaker being weighed down by despair.In the second stanza, the light oppresses her soul it gives her a celestial contuse. The experience of slanted light is a metaphor for ideas and how it f eels to experience depression. This kind of heavenly hurt leaves no scar behind, but it creates an internal difference that brings a change in demeanor. The phrase Heavenly Hurt brings together a feeling of elation and the reality of what the speaker is feeling. The alliteration of this phrase is used as an emphasis.In the third stanza, the first two lines are, None may teach it Any Tis the Seal discouragement - This is saying that no one is able to teach us what death feels like. We can prepare for it, in the sense of what we believe will come after, but the actual physical and mental feeling is unknown. remnant is very unpredictable in the way that we dont know how our lives will end, but its on everyones mind. In the line, An regal affliction, direct us of the Air (11-12) the speaker has made a connection with the winter light, the Heavenly Hurt, and the feeling of internal difference and despair. In Dickinsons poem, an imperial affliction is a metaphor for an all-encompas sing despair that comes from the air. Whenever we have a strong emotion, like happiness, we tend to see the world around us in a brighter light and over all it makes us feel joyful. If were feeling down, like the speaker of this poem, we see the world as how we feel at bottom things look unpleasant, and grey and dismal. Were unable to see a ray of hope that is coming through the window in the form of sunshine.In the fourth stanza, when death, or it as the speaker calls it, comes everything listens. When almostone dies, those placid on this earth sometimes experience stillness in nature, as if the world is on oblige and listening to us. In Dickinsons poem the stillness comes from the slant of light, and the landscape and shadows listen and figuratively go over their breath. The landscape and shadows are personified in this stanza. The capitalization of Landscape and Shadows gives the impression that the speaker is referring to someone she knows. The mood here changes quite a bit compared to the first three stanzas of this poem. You get a sense of anticipation rather of despair, and the oppression that the speaker has felt has lifted and now shes feeling light and maybe some what alluring. In the final two lines of the poem, the poet uses sort of a morbid imagery.When it goes, tis like the Distance, On the look of end. (15-16) absolutely people have a distant look to them since the life in their being is gone somewhere else. We also see the exit of winter light at the end of the day in the same distant way we might see some deaths. Death is mysterious to those on earth, just as the sunset in the heart of winter is. The day is blanketed in shadows due to the suns proximity to earth during this season, and as it sets, its a gradual process, that sometimes leaves the world at a standstill, a great deal like death. The dash at the end serves as emphasis that a period wouldnt leave behind. As readers, were left with no definitive answers in regards to the l ight or the speakers internal despair. Dickinson almost made this intentional in a way that the reader might feel an equal despair or oppression at the outcome of the poem, or the light might leave us with a feeling of enlightenment and hope.At the end of this poem, were left with a feeling of despair, that Dickinson almost made intentional in order for the reader to better understand how the speaker feels as the light breaks through the windows on winter afternoons. Emily Dickinsons use of imagery and metaphors highlights her battle with depression and isolation.Theres a certain Slant of light (about 1861)Emily DickinsonTheres a certain Slant of light,Winter Afternoons That oppresses, like the HeftOf Cathedral Tunes Heavenly Hurt, it gives us We can find no scar, further internal Difference,Where the Meanings, are None may teach it Any Tis the Seal Dispair An imperial afflictionSent us of the Air When it comes, the Landscape listens Shadows hold their breath When it goes, tis lik e the DistanceOn the look of Death Works Cited PageKennedy, X. J.. An introduction to poetry. Boston Little, Brown, 1966. Print.

Unitizing

Unitizing is very important in skill of mathematics. It is a mental operation that helps to understand and solve complex numerical problems by separating classifying the take to bes confused into units. Unitizing is grouping of a known number used in representing quantities. It is effectual in accord the value as well as developing counting strategies (Wright, Leeson & Geake, 2002). In addition, unitizing is very useful in understanding and developing the meaning of voice as well as multiplication of both natural numbers pool and fractions.Unitizing is used in quite many settings in mathematical objects. These settings include geometry, algebra, measurements, number and operations and in data analysis and probability. In geometry, unitizing is very important in visualizing changes, in addition or multiplication and in developing the ability to reason, predict and represent knowledge appropriately. Unitizing is also very useful in algebra, where it is employ in both structur al and procedural algebra. Procedural algebra is how to solve a problem where mathematical values to solve algebraic equations argon assigned, for slipFind x if y=7 in 32-4y=20 Here, 32-4(7) =20 32 28 = 20 32 = 48 x2 = 48/3 = 16 x = 4 Unitizing here corporation be applied in for instance giving the value of x, which laughingstock be given as 22 or 2+2. In this case 2 is unitizing. Structural algebra involves use of letters to manipulate algebraic expressions. In number and operations, unitizing assists the understanding numbers and representing them. It is also useful in understanding fractions, for instance 1/2 can be written as 1?2 or 1x ? Unitizing is very useful in understanding multiplication and division of natural numbers as well as fractions.For instance, 2 x 4=8, can ruin be understood through learning many shipway of approaching the problem. It can also be written as 2 x (2) (2) = (2) (4) Or as 2 x (2) (2) = (2) (2) (2). Unitizing 2 simplifies the understanding of the problem. More complex values can also be used such as 4 x 16=64 this can be better understood by unitizing 4 such that the problem is represented as 4x (4) (4) = (4) (4) (4) Developing understanding of division is also very much facilitated by the knowledge of unitizing.For instance, in determining the number of 8s that are in 400, division should be performed as follows 400/8 = 50, here 8 is unitizing To find out to understand this better, simpler figures than 400 should be used but still the value of the numbers should be restored. This can only be acquired through unitizing and it can be as follows, 800/2 ? 8 2 can be unitizing such that 240/2 ?(2) (2) (2) and this simplifies the problem. partition 2 Unitizing is very important since it simplifies mathematical operations and facilitates understanding of the operations.It is important since it helps in development of deep and relevant reasoning in particular when the unitizing value is being determined. Unitizing is so imp ortant since it facilitates the understanding of mathematical objects such as number and operations, especially in fractions, ratios and proportions. Unitizing helps in perform mathematical operations task with a lot of flexibility and confidence. Students should always be encouraged to exercising unitizing in all their mathematical activities.Failure for the students to unitize leads to operating with too complex values and wherefore difficulties arise in trying to solve the problems. Operating with large numbers like for example multiplying one hundred twenty-five and 216 is quite hectic but if unitizing is applied, the operation becomes very easy and speed in generating the answer is increased. instalment 3 Students frequently use unitizing especially in addition problems using the procedure of whole number, for instance, 8 + 14 = 22 Can also be approached through unitizing such that 8 + (7+ 7) = 22 nitizing by using 7 can be dressd by the students. Students are also using unitizing in understanding part-whole concepts. For instance, students have used unitizing to be able to arrive at answers concerning fractions like, ? + ?. This can written as ? + ? . ? whereby unitizing is done by ? However, unitizing may not be done on some operations for instance those that originate from mathematical objects like measurement (Anghileri, & Julia 2001). This is a key concept in maths especially for the appreciation of invariance of length and go measure.Students should not unitize in measuring angles since the size of the angle does not change. Similarly, the length measure does not change unless the size of what is being measured changes students also are unable to use unitizing in probability and data analysis especially when the problems are on homework of questions that can be addressed with data and collect, organize and display relevant data to answer them. Section 4 Students should be posed with a lot of contexts and opportunities as well as representatio ns that will facilitate their unitizing.Many geometrical as well as algebraic problems should be provided to the students and they should be framed in such a way that unitizing is encouraged. Problems that require comparisons and representations by variables as well as these that require practice of conceptual understanding such as addition and multiplication of fractions should be given to the students. This improves the students ability for unitizing, something that facilitates their solve strategies. Representations should be encouraged among students since it is through this that they will be able to organize, record and also communicate mathematical ideas.Conclusion Unitizing is a very important mental function that is highly applicable in mathematics. It improves dexterity in solving mathematical problems. It helps students to develop a deeper meaning and understanding of mathematical operations such as multiplication, addition and division. It also enables students to devel op diverse and applicable counting strategies as well as conceptual understanding. Therefore. Unitizing should highly be encouraged among the students for better performance in their solving of problems.